Cookie Policy


This website uses cookies to improve your experience, our services and provide you with tailored ads. By continuing to use our site you consent to use of our cookies. You can learn more about the use of cookies and set your cookie preferences here:

This page informs you about:
  • What is a cookie?
  • Why do we use cookies?
  • What types of cookies are we using?
  • What types of personal data do we process?
  • Who has access to your personal data?
  • On what legal basis do we process personal data?
  • Why do we use your personal data?
  • How long do we keep your personal data?
  • How do I disable cookies?

What is a cookie?

A cookie is a small text file that is delivered by a website server and saved on your computer or mobile device and, during subsequent visits, retrieved from your computer or mobile device when you browse the Internet. If you continue to use our Website and our services, we will assume that you agree to the use of such cookies. They don’t take much space and they will be removed automatically when expired. Some cookies expire at the end of your Internet session, while others will be saved for a limited amount of time.

Why do we use cookies?

We use both first- and third-party cookies for several reasons, including to collect statistics and user data in aggregate and individual forms in analysis tools to optimize our Website and present you with relevant marketing material. Cookies set by KSGB are first-party cookies. Cookies set by parties other than us are third-party cookies. Third-party cookies enable third-party features or functionality to be provided on or through the Website (e.g. like advertising, interactive content and analytics). The parties that set these third-party cookies can recognize your computer or mobile device both when it visits the Website and also when it visits certain other websites.

Some third-party cookies are set by services that appear on our pages and are not in our control. They are set by social media providers such as Twitter, Facebook and Vimeo and relate to the ability of users to share content on the Website, as indicated by their respective icon.

We also use third-party cookies, which perform cross-site tracking in order to offer you marketing in other sites/channels.

What types of cookies are we using?

Functional cookies

The most important cookies are the functional cookies that are written onto your computer or mobile device for browsing, optimizing and customizing purposes. They are essential and help you to navigate on the Website and to use basic features, to enable you to save your shopping bag, to create a wish list and to save your shipping details for a quicker checkout and to remember the country and language you selected, to know when you are logged in, and to ensure that we do not request information you already provided. These cookies allow us to analyze site usage so we can measure and improve performance. These cookies may be placed by us or a third party on our behalf and are stored for the duration of your browsing session.

Performance and analytics cookies

Performance cookies collect information about the way the Website is used, and they allow us to improve the functionality of the Website (e.g., by tracking errors and loading time of pages). Analytics cookies collect data about the way the Website is used and the people who browse it (e.g., country/city of origin, type of device, type of browser, time spent on pages). This data may then be compiled statistically to furnish us with information that will allow us to make future improvements to the Website.

We use performance and analytics cookies to improve our Website and to show you relevant offers. To manage this we collect browsing data, which may be linked to a unique identifier to allow us to understand how you use our Website.

Advertising cookies

Advertising cookies make it possible for us to show you ads or information related to your interests (on the Website and on other websites) while you browse the Internet from your computer or mobile device. For instance, these cookies can be used to prevent you from getting the same ad, or to help us measure the effectiveness of an advertising campaign. Disabling such cookies does not have any impact on your use of the Website, nor will it prevent you from receiving ads on the Website (or other websites). The only difference is that advertising will not be targeted to you (as we will not know your interests or preferences). We will still know how many of our emails are opened and we will automatically receive your IP address, a unique identifier for your computer or other access devices, but we will not identify you as an individual.

Social media and interaction cookies

Social media cookies capture your preferences in order to show you relevant ads outside the Website. In addition, social media cookies may be used to track your activity over social media platforms. Interaction cookies are used for you to interact with social media or to submit reviews. These cookies will enable you to like or recommend us on social media and to chat with our service agents. But you can also advise our other (potential) customers by rating and reviewing our products. The Website may contain cookies that originate from third party service providers, which allow you to share content from the Website with other persons, to let others know that you visited the Website, or to share your opinion regarding content on the Website. For example, these cookies may generate “Share” or “Like” buttons from social networks such as Facebook, Twitter, Pinterest, Google+, etc. Social networks are likely to identify you thanks to these cookies and buttons, even if you did not use them while browsing the Website. This occurs if your account on the social network is active on your computer or mobile device (an “open session”) while you are visiting the Website.

What types of personal data do we process?

We will only connect your cookie ID to your personal data submitted and gathered in relation to your KSGB account if you are logged in to your KSGB account.

KSGB receives and records information, which may include personal data, from your browser when you use our Website, including

  • your IP address;
  • your unique cookie identifier;
  • your unique device identifier and device type;
  • your browser type and language,
  • your operating system and system settings;
  • your country and time zone;
  • websites previously visited by you;
  • information about your interaction with our Website, such as the date and time of your visit, how long you remained on our Website, the pages visited on our Website.

Who has access to your personal data?

Data that is forwarded to third parties is only used to provide you with the services mentioned above: analytics tools to collect statistics to optimize our Website and present you with relevant marketing material.

On what legal basis do we process personal data?

We will only connect your cookies to your personal data if you are logged in to your KSGB account.

If you are logged in to your KSGB account, we will use the personal data we hold about you (as well as pseudonymized or anonymized data generated from your personal information) to carry out analysis and research. We carry out such analysis and research on the basis that it is necessary for the purposes of our legitimate interests in understanding our customers and ensuring that our products meet the needs of our customers.

We will only collect personal data that relates to advertising cookies if you have consented to the placement of cookies for marketing purposes. Please follow the instructions on how to change your cookie preferences under the “How do I disable cookies?” section of this Policy.

YOUR RIGHT TO OBJECT TO PROCESSING BASED ON LEGITIMATE INTERESTS You have the right to object to the processing of your personal data that is based on the legitimate interests of KSGB. If you object to the processing of your personal data, KSGB will not continue to process your personal data unless we can demonstrate a legitimate basis for the process which overrides your interest and rights or due to legal claims.

Why do we use your personal data?

We will use your personal data we carry out analysis and research in the following ways:

  • data analytics, whereby we combine information we hold on a large scale to:
    • learn more about our customers and their preferences;
    • to identify patterns and trends amongst our customers;
    • enhance user experience on our websites;
    • provide information, content and offerings tailored to our customers' needs;
    • for general research and statistical purposes; and
    • for aggregated reporting purposes within the KSGB Group;
  • develop new products and services;
  • monitor performance of our products and improve our technology;
  • to be able to send you personalized marketing messages;
  • to display online ads to you.

How long do we keep your personal data?

KSGB does not save your personal data. You can easily erase cookies from your computer or mobile device through your browser. For instructions on how to handle and delete cookies, please look under "Help" in your browser. You can choose to disable cookies or receive a notification each time a new cookie is sent to your computer or mobile device. Please note that if you choose to disable cookies, you will not be able to take advantage of all our features.

How do I disable cookies?

Cookies can be disabled directly in your browser, by default or by defining on which sites you will allow them. If you do not wish to have any cookies written onto your computer or mobile device, you need to disable them from your Preferences menu (typically located in the Privacy section of your browser). You will find all the necessary information about the procedure for disabling cookies on the browser’s official website.

If you wish, you may have your computer warn you each time a cookie is being sent, or you may choose to turn off all cookies. You do this through your browser settings. Please note, however, that by deleting our cookies or disabling future cookies, you may not be able to access certain areas or features of our Website or we will not be able to send you personalized marketing messages.


This Policy was last modified on May 22, 2018.